Mercedes-Benz Fashion Week Australia
Since 1996, MBFWA has provided Australian designers with a platform to connect with a global audience of buyers, press and consumers. In 2020, MBFWA will celebrate 25 years as Australia’s only international fashion event featuring Australia’s most preeminent designers, with industry professionals from Australia and around the world descending on Sydney to see the best Resort Ready-to-Wear collections. MBFWA provides designers with a platform to connect with a global audience of buyers, press and consumers, with a week-long schedule of runway shows, presentations, industry events and more.
In its 25th year, MBFWA will continue to promote Sydney as an internationally recognised destination for fashion and culture, and the people who have built the Australian fashion industry. The Resort ‘21 schedule will include special events to celebrate and commemorate the Australian fashion industry, and at the same time embrace a new architecture that reflects the cultural shifts impacting the global fashion industry today.
IMG is a global leader in sports, fashion, events and media. The company manages some of the world’s greatest athletes and fashion icons; owns and operates hundreds of live events annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in licensing, sports training and league development. IMG is a subsidiary of Endeavor, a global entertainment, sports and content company.