BEC & BRIDGE
From the moment Becky Cooper and Bridget Yorston met at design school, they knew that their acquaintance was destined for greater things. A shared vision to manage their friendship with a business partnership has led to a formidable force on the Australian fashion scene. Bec & Bridge strikes a fine balance between aspirational and achievable fashion, a niche its creators have worked hard to perfect since the label’s inception in 2003. It is the pair’s meticulous eye for detail coupled with the ability to be commercially savvy with their designs that sets them apart from their peers. A strong design aesthetic underlies each collection and resonates with their signature style: contoured lines and sleek silhouettes that create a look that is the epitome of modern, sophisticated and chic. Bec & Bridge is renowned for its innovative take on the party dress, as well as a refined collection of chic separates in fresh and vibrant colour palettes. Bec & Bridge currently boasts a cache of international and local celebrity followers, and the support of some of the country’s most prestigious boutiques and leading department store David Jones. After launching in the USA in late 2010, the label has grown from strength to strength and is now stocked in over 150 boutiques, online stores including Shopbop and a has firm presence in department stores Saks Fifth Avenue, Bloomingdales and Neiman Marcus. Mercedes-Benz Fashion Week 2013 saw the design duo show the clean and sophisticated ‘CHROMOLUX’ collection, celebrated by some of the fashion world’s most respected editors and bloggers, and paving the way for further expansion into international markets.