DESIGUAL

Manel Jadraque, Managing Director & spokesperson for Desigual.

Manel Jadraque began his career at Desigual in 2004 as the Director of Operations.  His knowledge and experience in the fields of design, sales and production led him to the role of product manager for the women’s division 3 years later.  While in charge, the team increased to over 60 and saw the introduction of children’s and accessory divisions that today make up more than 20% of Desigual's global revenues.

In 2009 Jadraque led the international expansion of Desigual into the United States, opening offices in 2010.  By 2011 Jadraque was appointed to the role of Director of European Retail, a market which is responsible for half of Desigual’s global income. In 2012 he assumed the role of Managing Director of Desigual worldwide.

Manel Jadraque has a degree in Business Studies from the University of Barcelona and a Masters in Business Management from the Instituto de Empresa (IE) (Business Institute). He began his career in 1986 at Mateu&Solé, an industrial machinery company, where he learned about production organization, cost analysis and processes. In 1992 he took on a role in the operations department of the prestigious luxury group LVHM in Paris as Director of Production in Spain. When LVHM acquired Loewe he moved to Madrid in 1997 and became Director of Planning and Procurement. In this role he worked directly with the design team.

"Desigual is an exciting and passionate project involving imaginative people who enjoy every single day!

DESIGUAL: Runway Video SS15
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