Award winning Australian designer Kristy Lawrence has always had a definite design ethos and in her label Flannel has found the perfect medium to translate her lifestyle into a signature range of fashion. The inaugural winner of the ‘RAFW Virgin Australia New Generation Award’ bought international recognition to the brand establishing it in the USA. A further 2 solo shows at Australian Fashion week and a standout private intermit dinner party was held in Woollhara last year. Flannel has now expanded to a total of five boutiques in Australia: with three in Perth and two in Sydney. More recently Flannel has been enjoying the success of their flagship store located in Venice, California on the renowned Abbot Kinney Blvd (Rated by GQ as the hippest street in the United States).