ROOPA PEMMARAJU is a luxury Ready-to-Wear line featuring the original artworks of renowned Indigenous Australian artists on a canvas of ethically hand-woven Indian fabrics. Beginning in Australia, designs are developed in collaboration with Artists from initial concept to finished garments, consulting at every stage of the design process to ensure they support the translation from painting to print placement. High value is placed on traditional designs and natural materials, as is making a positive contribution to the lives and wellbeing of artisans, communities and the environment. Roopa Pemmaraju believes in Fair Trade and ethical dealings with artists and their communities. Royalties from the sale of each garment are returned to artists’ communities.