In her role as Creative Director, Nathalie Colin, leads the modern direction of Swarovski with a strong fashion sense, an accurate understanding of the market and an infused modernity to the brand. Under her direction, the Swarovski

collections are designed to appeal to multifaceted women and men, offering a variety of styles for everyday occasions  - from trendy to timeless, subtle to statement. Today, the Swarovski Paris based design team, representing 21 different nationalities amongst them, matches the Swarovski brand perfectly with its international multicultural signature and style. Combining the brands 120 year heritage of core crystal expertise with her quest for constant newness, Nathalie Colin has built a team that enriches her creative vision and offers Swarovski consumers a rich palette of innovative design in the fashion and jewellery scene  -

My role is to make the brand evolve, finding the fine balance between the rich heritage and the freshness of new ideas. It is essential to remain true to the brand legitimate territory, but to push the boundaries every season” – Nathalie Colin, Creative Director Swarovski

Swarovski: Runway Video SS15/16
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