Since opening his first store in Elmira, New York in 1969, Tommy Hilfiger has defined all-American cool and put his unique twist on classic preppy traditions for people around the world. Under Hilfiger’s guidance, vision, and leadership as Principal Designer, the Tommy Hilfiger Group has become one of the few globally-recognized brands for apparel, accessories and home. Hilfiger introduced his first signature collection in 1985 by modernizing button-down shirts, chinos, and other time-honored classics with updated fits and details. The relaxed, youthful attitude of his first designs has remained a distinctive hallmark throughout all of Hilfiger’s subsequent collections. The business has grown from a single menswear collection in 1985 to a global lifestyle brand achieving over $6 billion dollars in retail sales in 2012. There are over 1,200 Tommy Hilfiger stores, in over 90 countries on 5 continents. In 1995, Hilfiger launched The Tommy Hilfiger Corporate Foundation in an effort to give back on a global scale through educational and cultural programs, including the Fresh Air Fund, the Martin Luther King Jr. National Memorial Project, Breast Health International and, most recently, the Millennium Promise initiative to eliminate extreme poverty in Africa. In 2010, Millennium Promise named Hilfiger its first MDG (Millennium Development Goals) Global Leader. Hilfiger’s vast body of influence was honored in 2012 by the Council of Fashion Designers of America, which presented him with the CFDA’s prestigious Geoffrey Beene Lifetime Achievement Award.